INET 2012 Programme

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Day 1: Friday, 16 November (Full Day)

0830-0910 REGISTRATION  
0915-0920 Opening and Welcome Professor Ang Peng Hwa, President of the Internet Society Singapore Chapter
0920 – 0930 ISOC Address Rajnesh D. Singh, Regional Director, Asia-Pacific Regional Bureau, Internet Society
0930 – 1000 Keynote Address: Ten Shocking Truths about the Digital Business – What I learnt from Silicon Valley Mr Loo Cheng Chuan, Head (Local Life, Group Digital Life), SingTel
1015- 1245 SESSION I: SoLoMo — Opportunities for Everyone SoLoMo uses the geocodes found in consumers’ mobile devices to pin-point their location and suggest to them the retail venues nearby. It provides more convenient and diverse commercial experiences to them while offering tremendous business opportunities to retailers, such as restaurants, coffee shops and clothing stores. SoLoMo is also a useful tool for non-profit organisations as it can be used to raise social awareness, increase the presence of the organisation and in fund-raising. Education institutions, such as universities and polytechnics, can also use it as a tool for technical training.This session will discuss the business, social and educational opportunities in SoLoMo. Moderator: Eileen Yu, Senior Editor, ZDNet Asia

Connecting the Social Media Intelligence with SoLoMo Eddie Chau, CEO and Founder, Brandtology
Cracking the Code to Commerce: Growing Beyond Just eCommerce Milind Sanghavi, Head of Merchant Marketing, Southeast Asia and India, Paypal
SoLoMo – Student Innovation

Slides : Download

Dr Juzar Motiwalla, Professor in Practice of Digital Strategy and Enterpreneurship, NUS
The Prefect Storm: SoLoMo meets Connectivity

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Yean Cheong, Head of Digital, UM Asia Pacific
1245-1400 LUNCH BREAK
1400-1500 SESSION II: SoLoMo — Challenges and Conflicts While an individual’s location can be made available through mobile devices, his/her identity and personal information may also be made known thus making the individual vulnerable to identity theft, hacking and other online attacks. In this session, participants will hear from computer security experts on how to protect themselves from these potential challenges.This session will discuss security risks for organisations and individuals and how they can make SoLoMo internet safer. Moderator: Professor Ang Peng Hwa, Chairman of the Internet Society Singapore Chapter
  Safe Practices on the Internet with Open Source Derek Kiong, Evangelist, Institute of Systems Science, NUS 
Mobile Application Security Exposed – What You Must Know!

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Benjamin Mah, CEO and Co-Founder of V-Key Inc
1520-1700 SESSION III: SoLoMo — Law and Disorder While SoLoMo presents opportunities economically and socially, businesses and end users continue to be exposed to potential risks and challenges caused by the level of private information sharing and surveillance while many things are still experimental and growing at a rate beyond imagination. The implication for regulations, laws and policies is immense.This session will discuss the laws and policy challenges that SoLoMo faces and ways to protect the SoLoMo legally. Moderator: Benjamin Ang, Lecturer, Temasek Polytechnic School of Business / Law & Management
Data Privacy – Should You be Locking the Door when the Windows are Open? Ng Kai Koon, Senior Manager, Legal and Public Affairs, Symantec Singapore
Tripping Over IP in the SoLoMo World?

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Wee Choo Hua, Senior Director & Legal Counsel, Head of Government Relations, Southeast Asia, eBay Inc
Social Media & Defamation: Need for Re-Evaluation? Wong Siew Hong, Partner, Eldan Law
 1700-1710 Wrap-Up Grace Chng, Senior Technology Correspondent, Money Desk, Straits Times

Day 2: Saturday, November 17 (Half Day)


0830-0900 REGISTRATION  
0900 – 1025 Internet Innovation: How Asian Start-Ups use SoLoMo to Build their Business  – Part I Moderator : Meng Wong, Social Engineer, JFDI Asia
Social and Mobile Startups: Emerging Opportunities in the Asian and Global Markets

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Dr Madanmohan Rao, Research Adviser, AMIC
Google + SoLoMo: How Google is Adapting to the Changing World of SoLoMo Rachit Dayal, Managing Partner, Happymarketer
How Businesses can Leverage SoLoMo in Effective Customer Engagement & How is SoLoMo Revolutionising Customer Engagement Leon Leong, Sales & Marketing Director, Techsailor
NFC: How it is Poised to Change the Way we Interact with People and Objects in Close Proximity Saumil Nanavati, CEO & Founder of Chalkboard
1045 – 1145 Internet Innovation: How Asian Start-Ups use SoLoMo to Build their Business  – Part II  
Burpple – The Social Food Journal Elisha Ong, Co-Founder, Burpple
SoLoMo in Marketing Edvarcl Heng, Senior Manager, MediaCom
BillPin and its Viral Loop Aileen Sim, Co-Founder, BillPin
 1145-1200 Wrap-Up and Vote of Thanks Prof Ang Peng Hwa, President of the Internet Society Singapore Chapter

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